PAXEL

Paxel Indonesia has launched a new app and is seeking maximum awareness and app installations. Therefore, they are running a full-funnel campaign encompassing Awareness, Consideration, and Conversion (App Install).

Full Funnel (Awareness, Consideration, Conversion)

Meta, Google, TikTok

- Generated more than 30,000 app installs in a 3-month campaign

- Increased the install rate, surpassing the benchmark by 1.25% within the same industries.

- Achieved an in-app actions rate (sign-up) of up to 13.5%.